NEW YORK MARKET
INSIGHTS: 2025 FORECAST &
RETAIL OUTLOOK
Explore the data behind New York’s $1.8B cannabis market — including exclusive licensing data, retailer insights, and 2025–2029 forecasts.
Retailer Insights & Industry Perspectives
New York retailers report strong satisfaction with product quality and availability, yet challenges such as market saturation, regulation, and financial constraints remain front of mind.
“The brands that stay nimble and build loyalty will win.”
“New York is where brands are made — the market is chaotic but full of opportunity.”
“The winners will be those who pair disciplined capital decisions with products consumers actually want.”
“Community-based organizations and small business owners hold the key to building an equitable market.”
Recent Developments (2025)
Key regulatory and market updates shaping New York’s cannabis industry in 2025.
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July 2025
OCM shifts distance rule for licence renewals
152 dispensaries were notified their licences would not be renewed. Measurement for the 500-ft school proximity rule is now taken from the dispensary door to the school property line, aligning enforcement with legal requirements.
Compliance -
August 2025
Federal appeals court questions NY licence preferences
A ruling found parts of New York’s licensing system unconstitutional where priority was given to applicants with in-state marijuana convictions, citing discrimination against out-of-state businesses.
Legal -
October 2025
Crackdown on “inversion” & looming supply-demand gap
OCM moved to shut down and fine Omnium over illegal out-of-state product “inversion”. Despite licensed capacity, projected 2025 in-state yield covers ~50% of 2026 demand, implying continued pressure from illicit supply.
Enforcement Market Dynamics
Sources: Office of Cannabis Management (2025), Prohibition Partners (2025).
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